Social Media Marketing Kills SEO
Has social media marketing killed SEO? This is a popular question now being debated by social media and SEO experts. To those trying to figuring which online marketing tactics to use to increase...
View ArticleDifference Between Link Building and Link Buying
The NY Times article about JCPenney’s visibility on Google brought to the public’s attention what most people in the SEO world already know — getting other sites to link to your site using your keyword...
View Article5 SEO Tips to Start the Week
Search engine optimization or SEO is a critical part of inbound marketing. If you’ve already identified the keywords for which you want to be found for online, you’re well on your way to implementing...
View ArticleNot All Optimization Happens On Your Website
Recent enhancements rolled out in January and February by Google as part of the Panda updates continue to reinforce the importance of producing fresh, original content on your website to help it rank...
View ArticleSurviving the Recent Google Updates
Google has been on a tear lately making updates to their algorithm to increase the quality of search results and reduce the amount of spam sites that populate the search results. Details from Search...
View ArticleUsing Microdata to Improve Local SEO
The topic of microdata has been brewing since last year and local search experts were debating whether or not including this on a website helped with local search. The fact is Google has spent time...
View ArticleMaking 2014 Your Best Year
Just wanted to (re-) introduce myself and let you know what I’ve been working on and how I’m going to help you in 2014. This year it’s all about SEO, Facebook Advertising, Email Marketing, and how...
View ArticleRecovering From Over Optimization Penalties
This is part 1 of a 3 part series on how to position your website for high visibility in Google after the Penguin 2.1 update. Watch the video to learn about over optimization and how to recover from...
View ArticleBuilding Your Own Authority Site
Authority sites are getting the most visibility in Google they’ve ever seen. These are sites like Wikipedia, The Huffington Post, About.com, WebMd. They’re all really big sites that have been around...
View ArticleGoogle Penalties Do Not Apply Here
Last week, Google released an update designed to weed out sites containing little or unsubstantial content. Many of these types of sites are produced by content farms and are designed to get traffic...
View ArticleOptimizing Your Business Blog for SEO
Google loves fresh content, and your business blog is the best way for you to produce relevant, keyword-rich content on a regular basis. To fully optimize each blog posting for visibility on the...
View ArticleHOW-TO: Write Search-friendly Blog Postings
Blogging enables you to reach your target audience with timely and relevant information, but it also helps expand your inventory of website pages that are available on the search engines for people to...
View Article3 Quick Wins to Improve Your SEO
Kicking off a proper SEO campaign requires analysis to figure out your target audience and how they search online for the products and services you provide. This research results in a set of buyer...
View Article3 More SEO Quick Wins to Help Your Website
Last week, I gave you 3 SEO quick wins that you can implement on your website while working on a longer term SEO strategy. Here are 3 more SEO quick wins that are just as easy to implement and will...
View ArticleHOW-TO: Research Keywords for SEO
Keywords play a vital role in whether or not your website is found in search by your target customers. Spending the time to research keywords is an important exercise that will help you discover how...
View Article3 Common SEO Mistakes and How to Fix Them
In the excitement of launching a new website, sometimes we overlook aspects of our web pages that are not that obvious. While it’s important to make sure the design and content of your website is...
View Article3 Ways to Figure Out Which Keywords Are the Right Keywords
Selecting the keyword phrases to target with your SEO efforts is a critical part of kicking off any new SEO project. Pick the wrong keywords and you’ll have minimal impact on your website visibility...
View ArticleLocal SEO – Owning Your Local Online Presence
Local SEO master, Mike Blumenthal, put together an awesome infographic at the beginning of this year that clearly lays out the various assets and activities required to create a comprehensive local...
View ArticleHOW-TO: Write Search-friendly Blog Postings
Blogging enables you to reach your target audience with timely and relevant information, but it also helps expand your inventory of website pages that are available on the search engines for people to...
View Article3 Quick Wins to Improve Your SEO
Kicking off a proper SEO campaign requires analysis to figure out your target audience and how they search online for the products and services you provide. This research results in a set of buyer...
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